Profile
At Suntop, we create value by delivering higher-performing retail fixtures with greater reliability, efficiency, and sustainability. As a global shopfitting partner, we integrate design, engineering, and programme management to transform ambitious concepts into dependable in-store execution.
We are redefining the retail fixture lifecycle-from design and production to rollout, reuse, and recovery-ensuring every store is safer, smarter, and more sustainable.
Since our founding in 1999, we have grown to over 1,000 specialists across 8 offices in Asia-Pacific, Europe, and the Middle East, supporting store openings in more than 100 countries annually. Our mission is to enable responsible retail at scale by uniting quality, innovation, and sustainability in every project we deliver.
Our People
Suntop is built on the strength of a team comprising over 1,000 talented professionals, whose depth of experience is a cornerstone of our success. In fact, more than 31% of our team has dedicated over a decade to the company, with an additional 43% contributing between 5 and 10 years. This exceptional tenure fosters a culture of profound expertise, steadfast loyalty, and collective wisdom-the true backbone of our vibrant workplace and enduring achievements.
We have cultivated an environment where teamwork is fundamental, every voice is heard, and integrity is unwavering. This foundation empowers our people to pursue a shared standard of excellence, consistently surpassing expectations. At Suntop, we recognise that our ongoing growth is driven by our team. We are committed to valuing each unique contribution, ensuring every individual has the opportunity to thrive and create a meaningful impact.
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OUR
Mission
Suntop has consistently advanced toward this goal by embracing three fundamental principles:
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01
Empowering Our People to Achieve Their Aspirations
Our employees are our most valuable asset. At Suntop, we foster a dynamic and inclusive culture that encourages innovation, curiosity, and professional growth. Team members are given the freedom to excel, opportunities to collaborate with talented professionals from diverse industries, and pathways for cross-functional development. Through consistent leadership support, mentorship, and a collaborative environment, we empower every individual to reach their full potential.
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02
Driving Sustainable Development Through Global Collaboration
We have established an extensive network of industry partners, including design firms, consultancies, and brand owners worldwide. Committed to social responsibility, we collaborate with our global partners to advance research, development, and investment in environmental sustainability, and promote industry-wide best practices. Together, we minimize environmental impact, elevate operational standards, and deliver solutions that benefit our customers, communities, and the planet.
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03
Delivering Exceptional Customer Experiences
We focus not only on design, development, production, and delivery, but also on the complete retail environment and how customers interact with the spaces we create. By thoughtfully integrating design, fixtures, and brand experience, we craft immersive retail environments that enhance the shopping journey, increase engagement, and leave lasting positive impressions.
OUR
VISION
TO BE THE STORE FIXTURE PARTNER
OF CHOICE FOR RETAIL BRANDS
We earn our position as the preferred partner globally by delivering an unparalleled value proposition: superior product quality, competitive pricing, and exceptional service. Built on integrity, commitment, and genuine partnership, we consistently exceed expectations. Our ultimate aim is for our solutions to become a trusted and integral extension of every client's brand.
Our Values
Our goals challenge and direct where we are going.
Our values guide how we get there.
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PASSION
Our cornerstone is the profound passion and dedicated work ethic of our people. The intricate and specialised nature of our services demands more than standard procedure; it requires a deeply committed attitude, which we foster within our close-knit company family. Through continuous professional development and tailored motivation programmes, we equip our team with advanced skills, recognising their excellence with meaningful rewards. It is this unwavering commitment, fuelled by genuine passion, that enables us to master complexity and consistently deliver outstanding service to our customers.
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TEAMWORK
The flawless delivery of every Suntop product is the direct result of profound teamwork. Each item passes through countless expert hands in a highly coordinated effort. This intricate workflow simply cannot function on individual effort alone; it is powered by seamless collaboration, constant communication, and resilient support across every department. Our culture is built on this unity, ensuring every specialist is perfectly synchronised with the next. It is our collective strength and shared commitment that uphold our rigorous standards, guarantee every deadline, and masterfully transform detailed processes into perfect execution.
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PROFESSIONALISM
With 27 years of servicing premier international brands, professionalism is not just an expectation at Suntop, it is our defining standard. This extensive history has allowed us to accumulate deep, specialised expertise. We have internalised the best global practices in design, engineering, and end-to-end servicing through direct collaboration. This knowledge is actively shared with our clients, ensuring our efforts are perfectly cohesive and strategically coherent, transforming our deep experience into your clear competitive advantage.
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INTEGRITY
Integrity is central to how we operate. This means conducting business with honesty and safeguarding our clients' information with great care. We work with partners and team members who share these values of trust and transparency. This approach is fundamental to our long-term success, as we believe that a reputation built on ethical conduct and confidentiality is the foundation of true professionalism.
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MUTUAL BENEFITS
Our fundamental value is to cultivate mutual benefit for every stakeholder, clients, suppliers, and our team. We believe lasting relationships are built on a foundation of shared growth, genuine respect, and meaningful exchange, moving beyond mere transactions. This collaborative ethos fosters enduring, trusted partnerships where progress is a shared achievement, ensuring all parties advance together.
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INNOVATION
Innovation is a foundational corporate value, integral to our culture of mutual success. We empower every team member to challenge the status quo and pioneer new approaches in engineering, manufacturing, and delivery. This mindset is actively fostered and rewarded through internal initiatives that recognise innovative solutions and execution across all departments. In partnership with our clients, we embrace the challenge to innovate, co-creating products that push boundaries. By embedding this drive into every collaboration and process, we ensure continuous advancement and shared growth for all stakeholders.
TO BE THE STORE FIXTURE PARTNEROF CHOICE FOR RETAIL BRANDS
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Tel:+86-592-3605599
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Email：marketing@suntopgroup.com
