FILA 5G

Images from: 400-1500sqm

Concept:

FILA 5G
Store size:

400-1500sqm
Store Briefing:

FILA 5G is the fifth-generation flagship/image store format launched by the FILA brand in the Chinese market, representing an upgraded version of the brand's high-end retail concept.
The first FILA 5G store in China opened at Xiamen MIXC, breaking away from the traditional sports store image. It upgrades product displays through immersive, trend-driven designs, creating a more avant-garde shopping space.